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Every auctioneer knows a marketing strategy is critical to a sale's success. Bringing in the right buyers for an auction event can make the difference between a 'home-run' and an unhappy client. But in today's digital world, it's easy to be overwhelmed by trying to understand which marketing strategies you should use and how to keep marketing costs under control.
This paper will review auction marketing strategies used to market industrial auctions and liquidations. Some of the key concepts discussed include:
If you are looking to sell used heavy equipment, then you’ll want to maximize your return. Here are a few tips to help you do that!
Get in the know with our complete guide to auction terminology and definitions you should know before buying or selling in an online auction
Getting rid of used equipment? Whether it is through selling or recycling, we'll show you what equipment disposition options are available to you.
What to Look For When Buying Used or Surplus Industrial Equipment Online
Tips and tricks for buying machinery and parts at used industrial equipment auctions and liquidations.